Compare

MapLogics and UpGrid both draw territories. Then they diverge.

UpGrid is a territory management platform inside a wider location intelligence suite. MapLogics is a decision engine that happens to hold territories. If your question is what shape covers this area, those overlap. If it is what should happen at this address, they do not.

Prices and features on this page were read from Placematic's own site on September 3, 2026. If something has moved since, tell us at hello@maplogics.com and we will correct it.

What UpGrid is

A browser-based territory management platform, part of a wider location intelligence suite built on HERE.

What it says it does, in its own terms:

  • Territories drawn by hand, imported, or generated from postal codes and administrative boundaries
  • Gap and overlap monitoring, and topological correctness maintained automatically
  • Territory versioning
  • Export as GeoJSON, Shapefile, KML and CSV
  • A spatial API including point-in-polygon and zone assignment queries
  • Integrations with Salesforce, fleet tools, HERE Routing and Slack

Published pricing

  • Starter, $100/mo, up to 25 POIs
  • Growth, $250/mo, up to 50 POIs
  • Scale, $500/mo, up to 100 POIs
  • Enterprise, from $1,000/mo, 500+ POIs
  • Priced per plan on the number of POI locations in the account, described as no usage-based surprises

The difference that matters

Ask both products about an address and both can tell you which territory contains it. That is where UpGrid's job ends and where most of ours starts.

MapLogics runs rules over the geography before it answers. A branch that covers the address but does not do gas work is filtered out. A territory somebody excluded is excluded. Out of hours falls to a named backup rather than to whoever was nearest. The answer comes back with the reason code that produced it and, if you ask, every rule that ran on the way, so a decision somebody disagrees with is a conversation about a rule rather than about software.

That is the whole product, and it is why the same address can be covered and still correctly refused. If you never need a refusal, you do not need this.

Pricing is shaped differently, so compare it carefully

UpGrid prices on how many POI locations are in the account: 25, 50, 100, then 500 and up. MapLogics prices on territories and locations together, with no per-seat charge on any plan.

At a small number of locations UpGrid starts cheaper than we do. Their published tiers are listed above and ours are here, and we have deliberately not tried to convert one unit into the other: a POI in their model and a location in ours are their definitions and not ours, and inventing an equivalence to win a comparison is how a page like this becomes untrustworthy. Both sets of numbers came off both sites on the date at the top of this page.

What we do not do

No Shapefile or KML export. GeoJSON and CSV, and that is it today. No site selection, no retail catchment analytics, no fleet telematics: UpGrid sits in a suite that does those and we do not have a suite.

And no drive-time isolines from a routing engine. Our drive time is about the shape of a service area rather than about this afternoon's traffic, which is a real limitation if traffic is what you are modelling.

When to choose UpGrid

These are real. A comparison page where the other product never wins has told you nothing except that we wrote it.

  • You want territory management inside a wider location intelligence suite, with site selection and retail analytics beside it.
  • You need Shapefile or KML export, which MapLogics does not do yet.
  • Your work is mostly about drawing and analysing areas rather than answering a question about an address on every enquiry.
  • Twenty-five or fifty locations is genuinely all you have, where their entry price is below ours.

The honest way to decide

Point both at your own addresses. Ours answers a real one without an account on the free lookup, and the trial takes no card, so the comparison costs you an afternoon rather than a procurement cycle.

Where these claims came from

Read on September 3, 2026.